Planning to publish your store's mobile app on Google Play or the Apple App Store?
Before your app goes live, it has to meet both Salla's terms and the publishing rules that Google and Apple enforce on their stores. This page lays out the app publishing policy that applies to every merchant app built through Salla โ from account setup fees to the product categories the app stores will not accept. In this guide, you'll learn what each policy covers and what could get an app rejected or removed.
Salla publishes merchant apps under the policies of Google and Apple. Merchants must follow Salla's terms plus each store's own rules, cover the store subscription costs, and avoid restricted products such as nicotine, weapons, gambling mechanics, and pirated or digital-card content โ otherwise the app can be rejected or permanently removed.
๐ Article overview
- Publishing on Google and Apple app stores
- Account creation by Salla
- Cancellation and subscription renewal
- Charity organization apps
- App updates
- Content rules your store must follow
- Disclaimer
Publishing on Google and Apple app stores
- You must comply with Salla's agreements and policies.
- You must comply with the agreements and policies that Google and Apple set for publishing apps on their stores.
- You are responsible for the subscription costs of the Google and Apple developer stores.
Account creation by Salla
- If you prefer, Salla can create the developer account for you, and you cover the setup fee.
- The setup fee (SAR 990) does not include the subscription fees for the Google and Apple stores.
- How long account creation takes depends on how quickly you provide the Salla team with the required information.
Cancellation and subscription renewal
- The app service can only be canceled and refunded if Salla is unable to serve your store's business activity.
- Your store must be on one of Salla's paid plans when you request a subscription renewal.
Charity organization apps
- The merchant completes the developer account creation steps.
- Creating a developer account requires the charity to be verified with TechSoup. [Verify: the Arabic reads "tecSpoup" โ likely TechSoup]
- Creating a developer account requires the charity to be verified with Benevity.
- Creating a developer account requires a DUNS number.
- The service requires a commercial registration in the charity's name.
- The app may still be rejected or its release delayed for reasons on Apple's side.
App updates
To change app details that cannot be edited directly, you need to purchase the update service.
Content rules your app must follow
For your app to be approved for publishing on the app stores, your store must follow these rules:
1. Stores selling products that contain nicotine or alcohol of any kind, e-cigarettes, or smoking accessories in any form are strictly prohibited.
2. If your store repairs or sells phone parts or any Apple electronic product, your store pages must state clearly that the customer will lose the original manufacturer warranty, and you must demonstrate and document the quality of the parts you sell.
3. If a product carries a medical description, you must state its side effects, publish a complete and accurate list of its ingredients, and remind customers to consult a doctor before buying or using it.
4. If a product could cause physical or psychological harm in any way, you must make that clear to customers.
5. Any product that involves gambling, loot boxes, or randomized contents must state this in the product description, warn customers, and explain the mechanics behind it.
6. Stores selling digital products (PUBG UC, Fortnite skins, Netflix subscriptions, Google Play cards, and similar) are considered non-compliant and are not accepted on the app stores.
7. Weapons products are strictly prohibited.
8. Selling pirated content, or anything that violates intellectual property and copyright in any form, exposes you to legal liability and blocks the app from being published.
9. Keep the content displayed in your store appropriate:
- No content showing torture, killing, or violence โ toward people or animals, even in cartoon form.
- No sexual, pornographic, or nudity-related content of any kind.
๐ Important notes
Salla disclaims all responsibility if you breach or violate any of the agreements and policies above โ especially where the breach leads to your account being suspended or your app being permanently and irreversibly removed from the Google or Apple store.
Ignoring or neglecting any of these publishing policies exposes your app to permanent, irreversible removal from the Google and Apple stores. If that happens, Salla is not responsible in any way for any resulting damage, and no financial compensation can be claimed from Salla.
โ Frequently asked questions
Can Salla create the developer accounts for me?
Yes. Salla can create the account on your behalf if you request it. You pay the SAR 990 setup fee, which does not include the Google and Apple store subscription fees.
Can I sell digital products like game credits or streaming subscriptions in my app?
No. Stores selling digital products such as PUBG UC, Fortnite skins, Netflix subscriptions, or Google Play cards are not accepted on the app stores.
Can I cancel the app service and get a refund?
Cancellation with a refund is only possible when Salla is unable to serve your store's business activity.
What happens if my app violates a publishing policy?
The app can be permanently removed from the Google and Apple stores, and your account may be suspended. Salla bears no responsibility for damages resulting from a violation.
Review these policies before you request your app โ meeting them from day one is the fastest route to getting your store approved and published on both app stores.


