What if every merchant you bring to Salla paid part of your own subscription?
That's exactly how loyalty points work. Share your store's invite coupon with friends or on social media, and every new store that subscribes with it earns you credit you can spend on subscriptions and services from the Salla shop. In this guide, you'll learn what loyalty points are, how invite coupon doubling works, how to get your coupon, and the answers to the most common questions.
Loyalty points are credit you earn when a new store subscribes to a paid Salla plan using your invite coupon. Click the gift icon on your dashboard home page, copy or share the coupon, and once the invited store subscribes, they get a discount and the same value lands in your store balance.
📌 Article overview
- What are loyalty points?
- What is invite coupon doubling?
- How to get your invite coupon
- Frequently asked questions
🎯 What are loyalty points?
When you share your invite coupon with friends or on social media, every time someone uses it you earn a points balance called loyalty points. You can spend this balance on subscriptions and services from the Salla shop.
What is invite coupon doubling?
Invite coupon doubling applies to annual plans. To earn a free annual subscription for your store, all you need is 5 new annual subscriptions to paid plans made with your store's invite coupons. Here is what you earn:
- 20% credit for every new annual subscription to a paid plan made through your store's invite coupons.
- 10% credit for every new monthly subscription to a paid plan made through your store's invite coupons.
👣 How to get your invite coupon
1. From the home page, click the (gift) icon.

2. From the loyalty points page, click (Copy coupon) and send it to the person you want to invite, or share the coupon directly through the available social channels.

3. The invited person uses the discount coupon when subscribing to one of the plans for the first time (the coupon applies to new stores only).
4. On a monthly plan, they get a 10% discount and you earn 10% of their subscription value in your store balance. On an annual plan, they get a 20% discount and you earn 20% of their subscription value in your store balance.
💡 Example: A new store subscribes for the first time using your invite coupon — say, to the Salla Plus plan for one year. They get 20% off, and the value of that discount goes into your balance. In other words, you get one free month for every new store!
❓ Frequently asked questions
Which stores can benefit from the invite coupon?
New stores that have never subscribed to a paid plan before.
Can the coupon be used more than once for the same store?
No, it can't.
Is there a limit to how many stores I can invite?
No — there is no limit to the number of invited stores.
How do I redeem the balance I've earned?
Use it when renewing or upgrading your own plan, at checkout in the Salla shop.
I bought a service with loyalty points — do I get the points back if I cancel the purchase?
No.
Can I convert loyalty points to cash and withdraw them to my card?
No. The balance can only be used when renewing or upgrading your plan, at checkout in the Salla shop.
Can I get shipping policies (labels) using my store balance?
No, that isn't possible.
When do I receive the free credit after the coupon is used?
The credit arrives automatically when the invited store pays for its subscription by credit card or mada. For bank transfers, the transfer is reviewed first.
How do I know the person I invited used the coupon?
You'll receive an email as soon as the new store's subscription is confirmed. For more detail, click (Points log).

Can I use my own invite coupon on my own store?
No, you can't.
Every coupon you share is a discount for a fellow merchant and credit toward your own subscription — a rare win-win that costs you nothing but a share.